The Frog Commander NFT Project branding, web3.0, animation, and Social Media were created for Arsen Art Studio.

Fine artist Arsen Brzostek painted his original artwork using traditional materials of acrylic paint on canvas. The art then needed to become a digital asset that would live on the Ethereum Blockchain as a smart contract. The project included several editions with a total of 34 NFTs.

Several editions featured subtle animations of the frog breathing and moving on the branch. Additionally, some of the branch elements were also animated. A 6K high-resolution image of the frog art was included as unlockable content for the buyers. The project was coordinated with Tiskita Lodge, located in Punta Banco, Costa Rica, to provide partial proceeds for local endemic nature conservancy. The artwork also came with copyright usage rights to the NFT owners.

Once the NFTs were created we established an account on OpenSea where they were being sold. Social media marketing was deployed in video/reel format on Instagram and Twitter. A discord was set up to help develop and grow a community focused on the project.

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